Paid Advertising
Paid advertising that's actually managed, not just switched on
Paid social and search campaigns run and optimised on an ongoing basis, not set up once and left to drift. We manage budgets, ad accounts and creative across everything from a single brand profile to dozens of accounts running in parallel, so spend goes toward what's converting.
What's included
- Paid social campaign setup and management (Meta, Instagram, TikTok)
- Google Ads and search campaign management
- Ad account structure built to scale, from a single profile to dozens of accounts running in parallel
- Ongoing budget management and optimisation based on what's converting, tied back to your analytics setup
Who it's for
Businesses spending on ads without a clear sense of what's working, or scaling from a single ad account to managing campaigns across multiple locations, brands or team members. We work with businesses across Sheffield and Yorkshire, with particular experience running paid campaigns for tattoo studios and beauty and aesthetics businesses.
Proof point
Millside managed a seven-figure ad spend for No Regrets, at times running paid campaigns across the brand's own profiles and at other times managing more than 20 individual artist ad accounts in parallel, all within the same board-level engagement.
FAQs
Common questions
Which platforms do you run ads on?
Paid social on Meta, Instagram and TikTok, plus Google Ads and search campaigns. Which mix makes sense depends on where your customers spend their time.
Can you manage multiple ad accounts, not just one?
Yes. We've built account structures that scale from a single brand profile to more than 20 individual accounts running in parallel, for businesses with multiple locations, brands or team members.
Do you just set campaigns up, or manage them ongoing?
Ongoing management is the point of this service. Campaigns are optimised on a continuing basis based on your analytics setup, not set up once and left to drift.
Do I need a big budget to start?
No. We work with businesses at a range of budgets, from a single ad account upward. Tell us what you're currently spending and what it's achieving, and we'll be honest about what's realistic.