Services
Our services
Polished web design and targeted growth marketing tied together with intelligent automation - all built and run by people who've done this at board level, on a seven-figure ad spend across a 12-location technical estate.
How do our services fit together?
Most businesses come to us needing one thing, whether that's a new website, better search visibility or a way to stop enquiries going cold, all of which are great places to start. What we've found, however, is that each of these pieces works better when planned with the others in mind. Your website is where people decide whether to get in touch, your SEO and paid advertising are how they find it in the first place, and your analytics tell you which of those attract enquiries that turn into paying customers.
After a customer gets in touch, your CRM and automation take over to ensure every enquiry gets a reply, a follow-up and a reminder without anyone on your team having to remember to send it manually. Working with Millside means the same two people oversee it all, so nothing gets lost between suppliers. A change in one place (a new service, a new location or a new booking process) will get updated everywhere else it needs to. You don't need all eight services to get that benefit, but it does mean whichever ones you choose will be set up to work together as your business grows.
Eight services, one accountable team
Web Design
Fast, well-structured websites built to attract the right customers.
Learn more →SEO & Analytics
Technical SEO, migrations and in-depth analytics reporting that tell you the truth about your traffic.
Learn more →Paid Advertising
Paid social media and search campaigns managed and optimised on an ongoing basis, not left to drift.
Learn more →Branding
Logo, guidelines and brand systems built to work cohesively at every touchpoint.
Learn more →Marketing & Automation
Email marketing and multi-channel automation that nurtures leads and boosts customer retention.
Learn more →AI Automation & Integration
AI-powered automation that responds instantly and lightens the admin load.
Learn more →CRM Setup & Management
CRM (Customer Relationship Management) setup and ongoing management to promote and facilitate the highest standards of day-to-day work.
Learn more →Web App Development
Bespoke web apps and small business tools, built from scratch to reflect the unique way your business works.
Learn more →Need several of these working together as one ongoing, accountable partnership rather than as separate projects? See our fractional digital operations role.
Where should you start?
If you're not sure which service you need, it usually helps to start from the problem you want to fix. Here are the ones we hear most often and where we'd normally begin:
- Your website isn't bringing in enquiries - Web Design if the site itself is holding you back, or SEO & Analytics if it's fine but nobody is finding it.
- You're spending on ads without knowing what's working - Paid Advertising, with the tracking from SEO & Analytics set up first, so you can see which campaigns bring in real bookings.
- Enquiries come in but too many go cold - CRM Setup & Management to keep track of every lead, and AI Automation & Integration so new enquiries get an instant reply.
- Customers book once and don't come back - Marketing & Automation, with email and SMS timed around when your customers are due to return.
- You're launching something new or your brand has outgrown itself - Branding first, so your website and marketing are built on something that will last.
- A key part of your business runs on a spreadsheet - Web App Development, if no existing platform can be set up to do what you need.
If you'd like a quick check before talking to anyone, our free website audit and AI visibility check will show you where your site stands.
Who do we work with, and where?
If you run a tattoo studio, a beauty or aesthetics business or a business with more than one location, you'll find pages on how our services fit the way you work. We're based in Sheffield and work with businesses from Rotherham to Grantham, and you can see every town we cover on our locations page.
FAQs
Common questions
Do I need to sign up for several services at once?
Not at all. You can start with one service and add others later, if and when you need them. We'll always tell you honestly where we think the biggest gain is, even if it's the smaller job.
Which services are one-off projects and which are ongoing?
Web design, branding and web app development are projects with a clear end point, followed by support once they're live. SEO & analytics, paid advertising, marketing & automation and CRM management are ongoing, because they need regular attention to keep working as your business and the platforms change. AI automation & integration can be either, depending on whether you need a one-off setup or ongoing development. We'll explain which applies to you before anything is agreed.
How much do your services cost?
It depends on what you need, so we scope each piece of work around your business and your goals. Each service page explains the main factors that affect the cost, and we'll talk it all through with you before any work starts, so you know exactly what you're paying for and why. That first conversation costs nothing and commits you to nothing.
What's the difference between booking several services and the fractional role?
Booking services means we take on specific pieces of work, each with its own scope. The fractional digital operations role is an ongoing partnership where we look after your digital operations as a whole, so it suits businesses that need someone accountable for how everything works together.